When several items are in close proximity to each other, they become one visual unit rather than several separate units. In plainer English, you can relate proximity with relationship.
When you group similar elements into one unit, several things happen. The page becomes more organized.
Here's an example:
You are probably already using the principle of proximity in your work. However, you may not be pushing it as far as you could to make it effective.
Here are some additional tips on proximity:
If there are too many separate items, see which ones should be set closer to each other.
If there are areas on the page where the organization is not perfectly clear, see if items are in proximity that shouldn't be.
Scrutinize your pages and see which items should be grouped together.
Don't stick things in the corners and in the middle.
Avoid leaving equal amounts of white space between elements unless each group is part of a subset.
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